What are video thumbnails and why do they matter?

6 6 Tips for Creating Effective sầu Thumbnails 7 3 Free Tools to lớn Create a YouTube Thumbnail
Small things have sầu great power.

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This article will give sầu you an edge over your competition – & that competition is fierce.

The fact is that 1.9 billion logged-in users visit YouTube every month. That’s half the mạng internet, without counting viewers who don’t log in.

So how can you get more people lớn watch your videos?

The first step – create an eye-catching YouTube thumbnail.

This article will reveal the perfect YouTube thumbnail kích cỡ, best practices for creating a thumbnail, & other top tips lớn get more views.

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6 Tips for Creating Effective Thumbnails 3 Free Tools lớn Create a YouTube Thumbnail

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YouTube Thumbnail Size

YouTube’s help center notes five sầu important points when it come lớn YouTube thumbnail images. If you follow these guidelines, you will see YouTube success. These five points are:

The perfect YouTube thumbnail kích thước is 1280 pixels by 7trăng tròn pixels. These YouTube thumbnail dimensions use an aspect ratio of 16:9. Make sure your thumbnail form size is a minimum of 640 pixels wide. Thumbnail images should be under 2MB. Image formats are JPG, GIF, or PNG.

What Is the Use of YouTube Thumbnails?

YouTube thumbnails are the small pReviews images used lớn represent videos. Their job is to attract people’s attention và convince them khổng lồ watch the video clip.

Here are some examples of custom thumbnails from eshopdaroana.com’s YouTube channel:


Think of YouTube thumbnails like book covers.

They’re miniature representations of the Clip nội dung designed khổng lồ stimulate interest & curiosity.

Why are YouTube Thumbnails so Important?

They say “Don’t judge a book by its cover.”

However, in reality, most people bởi vì, and the same holds true for YouTube thumbnails. This means that thumbnail images can make or break your videos.

A good thumbnail can help you lớn raông xã up thousands of views. A bad one will ensure your Clip stays unseen.

Thankfully, YouTube allows you to lớn customize your video thumbnails.

When you upload a video clip, YouTube will automatically pull three still images from your đoạn phim that you can use as thumbnails.

Although there’s that easy option, it’s always best lớn create custom YouTube thumbnails.

Compare these two images from a recent eshopdaroana.com YouTube đoạn phim – which bởi vì you think is most likely khổng lồ catch people’s attention?



Custom thumbnails help your videos stvà out from the crowd & can have sầu a massive impact on the growth of your audience.

They’re also a great opportunity to develop your brvà aesthetic.

But that’s not all. You can even use custom YouTube thumbnails khổng lồ increase your email marketing click-through rate. In fact, Wistia found that using Clip thumbnails instead of images in emails can increase clicks by more than 21 percent.

Plus, thumbnail images don’t take much time to create.

After the time you’ve sầu spent planning, organizing, filming, và editing the perfect YouTube đoạn phim, what’s another 10-15 minutes?

Don’t fall at the last hurdle.

Ensure your video’s success when you create a compelling custom YouTube thumbnail.

What is the YouTube Thumbnail Size?

Before you begin, it’s helpful to lớn know the igiảm giá khuyến mãi size for your YouTube thumbnail.

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Google recommends that your custom YouTube video clip thumbnail size is 1280 pixels wide by 720 pixels tall. Your image should also have a minimum width of 640 pixels.


In other words, the ideal custom YouTube thumbnail form size is big.

Google explains why: “Your custom thumbnail image should be as large as possible, as the image will also be used as the preview image in the embedded player.”

It’s called a “thumbnail” because it’s often displayed small:


However, the image also needs to lớn be big enough khổng lồ look good when displayed the same kích cỡ as the video player:


These YouTube thumbnail dimensions have sầu an aspect ratio of 16:9.


You can use both the images above sầu as custom YouTube đoạn phim thumbnail kích thước templates.

You must also upload your thumbnail in one of the following image formats: JPG, GIF, BMP.., or PNG.

Lastly, your custom YouTube thumbnail kích thước must be under the 2MB limit.

How to Add a Custom YouTube Thumbnail lớn Your Video

Let’s run through how lớn upload your custom thumbnail image.

To start, head to lớn YouTube.com and clichồng the camera-plus inhỏ lớn upload a new đoạn phim.


To add a custom thumbnail lớn a đoạn Clip that you’ve already uploaded, head lớn your videos in the YouTube Studio dashboard. Then cliông chồng on the video to edit its settings.

In the video’s settings, you’ll see three automatically generated thumbnails at the bottom of the screen.


On the bottom right-h& side of the screen there’s the option to lớn upload your custom YouTube thumbnail.

Just click the box, select your image from your device, & cliông chồng “Upload.”

6 Tips for Creating Effective Thumbnails

YouTube thumbnails provide an incredible creative opportunity. However, it can be hard khổng lồ create an effective thumbnail every time.

Here are six tips of where to lớn start when creating your for thumbnails.

1. Use a Still Image from Your Video

This is the most basic form of YouTube thumbnail.

If you’re lucky, you might find that YouTube has automatically selected the perfect still image from your đoạn Clip to use as a thumbnail.

Alternatively, you could export a particular still image using đoạn phim editing software.

What if you’re updating old YouTube video clip thumbnails and don’t have the original video? In this case, you can always pause the đoạn phim on a still you like, make the đoạn phim fullscreen, and then take a screenshot.

Then, you can simply use the image by itself or add a title, like in this đoạn phim from Shopify, which tells the story of MVMT Watches.


2. Create a Custom Graphic

Many brands create an image thumbnail that effectively represents the đoạn Clip nội dung. Often this will include a short title summing up the video’s key benefit.

These types of YouTube thumbnails will include the brand’s name or logo sản phẩm.

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Here’s an example of a YouTube Clip thumbnail graphic that we made for our Clip that teaches you how lớn launch your first Facebook ad chiến dịch.

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